How to make a perfect logo for your store

When you go out shopping for shoes all that might come to your mind is an elongated curved C of Nike.This is what impression of a good brand logo is.It is left behind even after the product has worn out!

And when designing your ownstore this is what should be your target a Brilliant brand logo which will build not only your brand impression but also a far better lineage to your brand value!

A logo is of utmost importance when building any brand not just an ecommerce store!So now follows:

What is a logo and why do you need one?

• A logo is a symbol that represents your brand and your brand’s personality through the simplest image possible. Logos embody your brand in the minds of your customers. Without one, they have nothing to latch onto.Humans learn from visual cues ,what they see has the lasting impression on their minds!Images have this power to convey ideas, and the most important image of your brand is your logo.

• Logos are the easiest way to brand a product.And in present day scenario be it mugs,stationery,tees, totebages ,caps or even laptops all have the brand logo placed over them for marketing as well as giving the brand a boost!

Not just this, logos help you stand out from the competition, when you attend trade shows events with freebies and giveaways with your logo on them this gives them a real boost!A logo provides many advantages, so it’s not hard to understand why nearly every business has one. Going logo-less looks unprofessional. It comes across as illegitimate, even untrustworthy.

So the question is how to correctly have a logo for your brand? The answer here is very simple: Create a logo you feel good about because no one knows your brand better than you! Every large brand started off small. You don’t need to sacrifice quality design just because you’re in the startup phase of your business. The idea of designing your own logo may have seemed daunting at first, but with a stronger understanding of the principles of design and the steps involved in the process, you’re hopefully better equipped to create yours with confidence.

Here are some points to remember while going in for the design of your logo!

• Stick to the ideas of your brand.Be it as simple or as complex as you want !Your brand should emphasize on your brand value as well as what your brand is all about.

• Go for colors according to your brand,be it bold ,subtle,comprehensive just play with the color palatte according to your brand.

• Logos make or break the brand so be clear with this.Make a mark in people’s mind with your logo in a way that they start loving or even replicating your brand!

• Emphasize more on the simplicity of the logo!The more simple and plain the brand is the more it is easy to remember!

Now keep in mind the mistakes to avoid while designing your logo on your own:

Logos are subjective. While there’s no right or wrong way to make one, there are common mistakes and useful techniques to be aware of:

• DON’T over complicate your design. Don’t pack too many icons into one logo. Simple figures are far easier to convey rather than complex scenes, and are more likely to be remembered. Consider the staying power of Apple’s iconic design or Volkswagen’s symmetrical “VW” logo.

• DON’T create variations that are too different. Avoid re-arranging too many elements and don’t change the design.

• DON’T be too trendy. Logos made in an era obsessed with specific colors, designs, or aesthetics quickly become dated.

Let get you places where you can get logos for free:

In the startup phase of your business, taking on a new hire, even a freelancer, might not be feasible. When this happens, you’re left with two options: design your own logo or use a free online logo generator.

Here is the list:

The five top-ranking free logo makers

1. Hatchful by Shopify: Hatchful is Shopify’s free logo-design tool that caters specifically to ecommerce industries. Hatchful works by asking questions about your brand’s personality and industry, then generates designs tailored specifically to your business. From there, Hatchful allows you to customize fonts, colors, icons, and layouts.With its aim on ecommerce, Hatchful’s development process draws heavily on visual marketing fundamentals and the relationship between brand values and design.

2. Canva: Canva’s free suite of graphic design tools includes lots of logo templates that can be customized using its intuitive drag-and-drop editor. Canva is great for hands-on users⁠, especially ones looking for complete creative freedom. However, the limitless design options can be overwhelming for first-timers. If you have less design experience, a more accessible logo creator from this list might be better.

3. LogoMakr: LogoMakr has a streamlined, step-by-step logo creation process that’s easy for beginners to pick up. With a database of over a million searchable graphics, a text toolbar, and a simplified, easy-to-arrange layering system akin to the Layers tool in Photoshop and other more complex design software.

4. Ucraft: Ucraft’s logo maker is great for creating minimalist logos in a time crunch. Ucraft provides three elemental design options—text, icons, and shapes⁠—alongside a drag-and-drop interface for easy-to-adjust logos. While the design options are limited, Ucraft’s simplicity makes it a great tool if you need a logo in a pinch.

5. MarkMaker: MarkMaker’s logo generator has very limited customization options, but it makes up for this by being one of the easiest logo generators for beginners to use. Its unique process is sort of like having an AI-powered graphic design robot. Markmaker feeds you an endless scroll of instantly generated logos, asks you which logos you like, and then creates more designs based on your preferences.

The logo creators on this list have advantages and disadvantages. We encourage you to try them all to find the best fit for you.Logo-generation tools are great for creating professional logos at break-neck speed, but any free logo generator comes with limitations, not to mention the fear of encountering strikingly similar logos from competing brands.